I’m a big fan of the Jeremy Scott x adidas Originals collaboration, and each season Jeremy Scott always brings his unique perspective of fashion to the table, often referencing pop culture from the past to the present. Jeremy never fails to surprise, for Fall/Winter 2013 adidas it’ss a fusion of ideas; shock neon colors, metallic materials and reinterpreted prints from the past are used on some of adidas’ most iconic styles.
Carried throughout the collection is a take on camo with a neon twist featured on a ladies satin buster, unisex down puffer jacket and the JS Instinct Hi, while a reversible floral print bomber is just as attention-grabbing. Jeremy’s money print – used on his first collaboration with adidas for his Isign project – is brought back to life on the JS Wings 2.0. Other sneakers have been given a little sparkle, with lamé used on the JS Zebra and JS Bear, and wings added to the ladies wedge shoe.
The collection is slated to hit adidas Originals stores and online at the end July.