H&M Breaks Its Own Record With Enormous Herald Center Store

Rending via H&M

About a year ago, H&M announced plans for their biggest store ever: 57,000 square feet at Fifth Avenue and 48th Street. Well, a lot can happen in a year, including plans to top yourself. 🙂

The Swedish mega-retailer is now plotting a four-level, 63,000-square-foot flagship at Herald Center. Yes, the former site of Daffy’s whose owner was recently “looking for a fashion retailer, not Nordstrom Rack or Loehmann’s. They’re looking for a full-priced retailer. They would try to make a play for Topshop.”

According to a source, WWD reports that H&M wasn’t even looking for a new location but when the space presented itself, it was too good to pass up. This will be the retailer’s third 34th Street unit, joining locations at the intersections of Broadway and Seventh Avenue. As Manhattan’s 14th H&M, the Herald Center location, which will open next fall, will be unique in that it will offer all product categories.

Herald Square has seen something of a retail renaissance as of late. Urban Outfitters is planning an enormous “lifestyle center” for Broadway between 35th and 36th Streets. Meanwhile, Macy’s is funneling $400M into a makeover of its flagship (which is still World’s Largest Store at 1.2 million square feet). The district is pretty much reserved for giant national chains only, though, as retail rents are climbing to numbers typically seen in Soho and Times Square.

The design of the new H&M unit will certainly advance the changing look of Herald Square. The first three floors will be covered in a glass facade with campaign images adoring the windows like billboards. Floors four through ten will have LED light panels. The overall effect will be reminiscent of Times Square; or Tokyo. LOVE!!

Speaking of Times Square, H&M is still opening a massive 42,500 square foot unit at the base of 4 Times Square, replete with skyline-changing signage. That’s in addition to the Fifth Avenue store that’s in the works. In total, the three new units will employ 900 people. I CAN’T WAIT!!

Gisele Bündchen for H&M Fall 2013 Ad Campaign

Gisele Bündchen for H&M Fall 2013 Ad Campaign

Back in May, H&M teased us with behind-the-scenes images their Fall 2013 campaign featuring supermodel Gisele Bündchen on their Instagram. Now we finally see the finished product with four official photos from their ad campaign. Photographed by Lachlan Bailey on the streets of London, Gisele looks cozy in H&M’s fall gear. She looks amazing!! Are you ready for fall?!

 

Gisele Bündchen for H&M Fall 2013 Ad Campaign

Gisele Bündchen for H&M Fall 2013 Ad Campaign

Gisele Bündchen for H&M Fall 2013 Ad Campaign

Phillip Lim For Target Collection Preview

There’s been lots of anticipation surrounding Target’s latest designer collaboration with the always beloved and coveted Phillip Lim, and I’m happy to report that the collection does not disappoint.

The collection, separated into three sections (morning, noon and night) is meant to be an assortment of lasting, wearable wardrobe staples for someone on the go. It melds Target’s mission–to fulfill the everyday needs of the masses–with Lim’s signature aesthetic, to some pretty perfect results.

Read on to hear more about Lim’s inspiration, his bizarrely cool favorite back to school outfit, why it took so long (five years!) for him to agree to collaborating with Target, and his favorite part of the collection–the underwear! (interview taken from Fashionista)

Fashionista: What was your starting point for this collection?
Phillip Lim: I didn’t want to approach it as a diffusion line of cocktail dresses. I took what I do and what they could do and blended it all together and used the codes of my house with the needs of a modern-day person constantly on the go. How do you conquer that every day and if you can, what are the tools? I approached it in a really practical way and tried to relate everything back to the way people relate to clothes. It’s funny because when I was younger, I would go back to school shopping at Target, so it was my chance to go back.

Did you spend a lot of time planning your first day back to school outfits?
I planned the first day outfit the night before always. I would almost sleep in them.

Did you have a favorite piece?
I was never about a piece actually, it was about the sum of the parts, it was about looks. In the 5th grade I was the New Romantics. I had suede slouched boots; I had a sweatshirt that had the Japanese Kamikaze sun that I got at Target actually and I cut the sleeves off. It was very ’80s, with white pleated trousers. Fifth grade. I was super informed for some reason.

What would you say was the most challenging part of creating this collection.
I think the most difficult was to create a cohesive wardrobe consisting of everyday staples that would not get lost in a sea of clothes, that people would have the desire to have and to wear. I think the most simple things are the hardest things to do. I could throw confetti on everything and yeah it’s exciting, but at the end of the day, you don’t wear that every day, so I think that was a big challenge–how to push design for the masses even further, but at the same time refining it.

Do you have a favorite piece in the collection?
I think this [points out a mesh zipper pack containing a men’s tee, pair of briefs, and socks] is the most fun to me. When you’re always on the go the last thing you think about is the initial thing you wear. In the men’s pack, you get a t-shirt, boxer briefs and socks that match. For women’s you get a playful take on intimates or casual lingerie. It’s decorative, but functional.

Would you ever consider doing a permanent diffusion or lower-priced line?
I never say never, but I can say not right now. For me even to do this collab, it was like, what was the purpose? That’s why we waited for so long–the courtship was like five years. We weren’t ready and I didn’t have enough to say. I don’t really have anything to say [for a lower-priced line] right now. For me, it’s about making things that last, that have a big impact with little footprint.

How did Target approach you initially and why did you finally agree?
Five years ago, they asked if I wanted to do this specific project, Go International. This one isn’t the Go one, and I was just focusing on my thing and was like, I don’t understand why I would do that. In hindsight, I was like, thank God because when you’re working with a company like Target, it’s an industry in itself and as big as it is, it’s such responsibility. A t-shirt on Target’s scale, it’s like a city of t-shirts, and I don’t want to just litter. I pushed them off for five years and they kept coming back and coming back and they were finally like, ‘Okay you have to, you can’t wait anymore, so do whatever you want.’”

Full collection below, in stores September 15. Prices range from $19.99 to $299.99 for apparel and $19.99 to $59.99 for accessories.

Screen-shot-2013-08-12-at-5.52.51-PM-640x385 Screen-shot-2013-08-12-at-5.53.12-PM-640x385 Screen-shot-2013-08-12-at-5.53.22-PM-640x385 Screen-shot-2013-08-12-at-5.53.33-PM-640x385 Screen-shot-2013-08-12-at-5.54.00-PM-640x386 Screen-shot-2013-08-12-at-5.54.10-PM-640x386 Screen-shot-2013-08-12-at-5.54.30-PM-640x384 Screen-shot-2013-08-12-at-5.54.39-PM-640x385 Screen-shot-2013-08-12-at-5.54.49-PM-640x384 Screen-shot-2013-08-12-at-5.54.55-PM-640x386 Screen-shot-2013-08-12-at-5.55.05-PM-640x385 Screen-shot-2013-08-12-at-5.55.15-PM-640x384 Screen-shot-2013-08-12-at-5.55.24-PM-640x383 Screen-shot-2013-08-12-at-5.55.50-PM-640x384 Screen-shot-2013-08-12-at-5.56.18-PM-640x386 Screen-shot-2013-08-12-at-5.56.27-PM-640x386 Screen-shot-2013-08-12-at-5.56.51-PM-640x385 Screen-shot-2013-08-12-at-5.56.59-PM-640x385 Screen-shot-2013-08-12-at-5.57.20-PM-640x384 Screen-shot-2013-08-12-at-6.43.42-PM Screen-shot-2013-08-12-at-6.44.07-PM Screen-shot-2013-08-12-at-6.44.13-PM Screen-shot-2013-08-12-at-6.44.21-PM Screen-shot-2013-08-12-at-6.44.56-PM Screen-shot-2013-08-12-at-6.45.22-PM Screen-shot-2013-08-12-at-6.45.47-PM Screen-shot-2013-08-12-at-6.45.52-PM Screen-shot-2013-08-12-at-6.46.02-PM Screen-shot-2013-08-12-at-6.46.07-PM Screen-shot-2013-08-12-at-6.46.39-PM Screen-shot-2013-08-12-at-6.46.44-PM Screen-shot-2013-08-12-at-6.46.50-PM Screen-shot-2013-08-12-at-6.47.05-PM Screen-shot-2013-08-12-at-6.47.10-PM Screen-shot-2013-08-12-at-6.47.15-PM Screen-shot-2013-08-12-at-6.47.21-PM Screen-shot-2013-08-12-at-6.47.26-PM Screen-shot-2013-08-12-at-6.47.31-PM Screen-shot-2013-08-12-at-6.47.36-PM Screen-shot-2013-08-12-at-6.47.53-PM Screen-shot-2013-08-12-at-6.48.04-PM Screen-shot-2013-08-12-at-6.48.21-PM Screen-shot-2013-08-12-at-6.48.32-PM Screen-shot-2013-08-12-at-6.49.12-PM Screen-shot-2013-08-12-at-6.49.39-PM Screen-shot-2013-08-12-at-6.49.54-PM Screen-shot-2013-08-12-at-6.50.13-PM Screen-shot-2013-08-12-at-6.50.18-PM Screen-shot-2013-08-12-at-6.50.26-PM Screen-shot-2013-08-12-at-6.50.31-PM Screen-shot-2013-08-12-at-6.50.58-PM

Coach Barbie Revealed…

Coach Barbie Revealed...

A few weeks ago Barbie announced their partnership with Coach to create a signature look for the style icon with her very own Coach accessories and clothing. Now here’s the full look at the Coach Barbie! This is the first partnership between Barbie and Coach. Barbie wears a classic Tattersall trench over a striped sweater, ultra-suede skirt and red leather Coach duffle bag, which are exact replicas of the Coach items available for purchase by consumers.

The turn-locks on the skirt are also the very same turn-locks used on Coach handbags today. She comes accessorized with red-round-framed sunglasses and heels from the Coach collection. She is currently available at thebarbiecollection.com and retails for $95.

LOVE the mini Coach bags!! Super cute!

Coach Barbie Revealed...

Coach Barbie Revealed...

Coach Barbie Revealed...

Coach Barbie Revealed...

Coach Barbie Revealed...

Coach Barbie Revealed...

Coach Barbie Revealed...

Zara Woman Fall 2013 Campaign

Zara Woman Fall 2013 Campaign

I’ve been literally DROOLING over all the looks from Zara Woman’s Fall 2013 ad campaign, so simple but irresistible. The new collection features lots of trends like plaids, lace, floral prints, pinstripes, boxy silhouettes and masculine looks to name a few. If the weather keeps going the way it is, we’ll be wearing these Fall looks in no time. I LOVE IT!!

Zara Woman Fall 2013 Campaign

Zara Woman Fall 2013 Campaign

Zara Woman Fall 2013 Campaign

Zara Woman Fall 2013 Campaign

Zara Woman Fall 2013 Campaign

Zara Woman Fall 2013 Campaign

Zara Woman Fall 2013 Campaign

Zara Woman Fall 2013 Campaign

Zara Woman Fall 2013 Campaign

Zara Woman Fall 2013 Campaign

Zara Woman Fall 2013 Campaign

Zara Woman Fall 2013 Campaign

Zara TRF Fall 2013 Campaign

Zara TRF Fall 2013 Campaign

This is a look at Zara TRF ad campaign. This collection always mimics the Woman’s collection with a more youthful and laid back twist. There are lots of floral prints, plaid and masculine looks to choose from. I LOVE the mixing and matching of plaids and florasl paired with black booties. The styling of the looks are always on point and makes me want to buy everything! Gotta love ZARA !!!

 

Zara TRF Fall 2013 Campaign

Zara TRF Fall 2013 Campaign

Zara TRF Fall 2013 Campaign

Zara TRF Fall 2013 Campaign

Zara TRF Fall 2013 Campaign

Zara TRF Fall 2013 Campaign

Zara TRF Fall 2013 Campaign

Zara TRF Fall 2013 Campaign

Zara TRF Fall 2013 Campaign

H&M Trend Autumn 2013 Campaign

H&M Trend Autumn 2013 Campaign Photos courtesy of H&M

Back in February H&M showed their Autumn Collection 2013 at Paris Fashion Week at Musée Rodin, fast-forward 6-months later here’s a look at their campaign. The collection shown on the catwalk will be available at around 200 H&M stores and online on September 5th.

The Autumn 2013 Collection features dramatic silhouettes with more decorative pieces created by H&M’s design team. “This collection mixes modern tailoring with glamour to generate contrasts emphasizing tomboy spirit.”

I LOVE everything in this collection! H&M always seems to out do themselves. Can’t wait for this collection. Start shopping online today! : http://www.hm.com/us/shop-online-opening-us

H&M Trend Autumn 2013 Campaign

H&M Trend Autumn 2013 Campaign

H&M Trend Autumn 2013 Campaign

H&M Trend Autumn 2013 Campaign

H&M Trend Autumn 2013 Campaign

H&M Trend Autumn 2013 Campaign

H&M Trend Autumn 2013 Campaign

H&M Trend Autumn 2013 Campaign

MAC Antonio Lopez

MAC Antonio LopezMAC Cosmetics tapped legendary fashion illustrator Antonio Lopez to release a colour collection featuring Eyes x 6 Palettes, Lips x 3 Palettes and Face Palettes perfect for highlighting natural tones and contours. According to the press release, each palette displays the fiercely individual face of one of his muses, “Antonio’s Girls,” while each product’s packaging features a drawing by the artist, ensuring this collection of  objets d’art will be treasured. Antonio’s Girls–Marisa Berenson, Pat Cleveland and Jerry Hall–reunited to commemorate the release of this very special collection and appear front and center as a part of the visual campaign.

The limited edition collection will be available September 12th through October 10th.

MAC Antonio Lopez

MAC Antonio Lopez

Be the talk of the town with three limited-edition accessories showcasing the unmistakable work of Antonio Lopez. The Antonio Lopez Makeup Bag, Mirror and Tote feature the artist’s irresistible watercolour fashion illustrations, capturing the energetic spirit of art, glamour and desire. Makeup Bag, M∙A∙C stores only. Mirror, full distribution. Antonio Lopez Tote, online only.

MAC Antonio Lopez

M∙A∙C ANTONIO LOPEZ TOTE $55.00 US/$66.00 CDN Available exclusively at http://www.maccosmetics.com

MAC Antonio Lopez

M∙A∙C ANTONIO LOPEZ MAKEUP BAG $40.00 US/$48.00 CDN Available at M·A·C stores only

MAC Antonio Lopez

M∙A∙C ANTONIO LOPEZ MIRROR $25.00 US/$30.00 CDN Available at all M·A·C locations, 1.800.588.0070 and http://www.maccosmetics.com

MAC Antonio Lopez

M∙A∙C Antonio Lopez 129SE $38.50 US /$46.00 CDN Powder/Blush

MAC Antonio Lopez

M∙A∙C ANTONIO LOPEZ: FACE/PINK $46.00 US /$55.00 CDN Belightful light bronze with golden shimmer (iridescent powder) Pure Femininity mid-tone blue pink (satin powder blush) Peaceful mid-tone peach (beauty powder) M∙A∙C ANTONIO LOPEZ: FACE/CORAL $46.00 US /$55.00 CDN Star! peachy golden with pink and yellow pearl (iridescent powder) Passion for Colour mid-tone coral (satin powder blush) Smooth Harmony medium golden bronze (beauty powder)

MAC Antonio Lopez

M∙A∙C ANTONIO LOPEZ: 6 EYES/BRONZE $43.50 US /$52.00 CDN Dear Cupcake mid-tone coral pink (satin) Artistic License mid-tone frosty pink gold (veluxe pearl) Easy Gesture pale warm beige ( frost) Creative Copper sparkling true gold (lustre) Golden Touch tarnished taupe (veluxe pearl) Carbonized deep warm brown (veluxe pearl) M∙A∙C ANTONIO LOPEZ: 6 EYES/VIOLET $43.50 US /$52.00 CDN Violet Impact vibrant violet (veluxe pearl) Envisioning Pink mid-tone blue pink (satin) Lithe Spirit cool cream (satin) Showgirl dark blue grey (veluxe pearl) Graphic Style deep silver (veluxe pearl) Carbon intense black (matte) M∙A∙C ANTONIO LOPEZ: 6 EYES/TEAL $43.50 US /$52.00 CDN Colourful Life dark teal (veluxe pearl) Fashion Legend black with pink pearl (lustre) Nighttrain charcoal grey with crystalline frost (lustre) Sex & Disco sparkling cool silver (lustre) Freshwater mid-tone sparkling blue with blue pearl (veluxe pearl) Sketchbook glittery blackened olive (lustre)

MAC Antonio Lopez

M∙A∙C ANTONIO LOPEZ: 3 LIPS/NUDE $27.50 US /$33.00 CDN Art Directed glossy sheer champagne (glazed) Antonio’s Girls light peach (satin) Vivid Image light white pink (amplified) M∙A∙C ANTONIO LOPEZ: 3 LIPS/FUCHSIA $27.50 US /$33.00 CDN Candy Yum-Yum matte neon pink (matte) Moxie mid-tone blue pink (matte) Violetta bright, clean violet purple (amplified) M∙A∙C ANTONIO LOPEZ: 3 LIPS/RED $27.50 US /$33.00 CDN Scarlet Ibis bright orange red (matte) M·A·C Red vivid bright bluish-red (satin) Deeply Adored deep scarlet (matte)

Reebok Classic x Melody Ehsani “M.E. Betwixt Mid”

Reebok Classic x Melody Ehsani M.E. Betwixt Mid

Reebok Classic and celebrity jewelry designer Melody Ehsani have teamed up again with a new shoe after a successful first release of the Betwixt Mid last year. The new Reebok Classic “M.E. Betwixt Mid” is complete with a studded heel and metallic upper, perfect for those female sneakerheads that love a bold shoe.

“The design of this shoe started off being inspired by a quote by my mentor Julie Walker. ‘Love is the only nutrient in the world that can be expressed.’ This connected with me, because I believe that all my products actually contain the love that I put into them, and that’s what makes them special. There were certain elements of the shoe I wanted to make personal- so I hand wrote some of my beliefs and wishes in the lining of the shoe. I wanted to update the shoe from the classic python print I had selected before, but still wanted them to keep that edge. The metallic python was a perfect juxtaposition. The shoes have dimension and showcase beauty with an edge.” ~ Melody Ehsani

The Reebok x ME Betwixt Mid will be available in-stores on August 2nd for $150 at select retailers including Jimmy Jazz, Nordstrom, Karmaloop.com, PickYourShoes.com and Reebok.com. Limited pairs are also available for pre-sale now on MelodyEhsani.com.

 

Reebok Classic x Melody Ehsani M.E. Betwixt Mid

Reebok Classic x Melody Ehsani M.E. Betwixt Mid

Reebok Classic x Melody Ehsani M.E. Betwixt Mid

Reebok Classic x Melody Ehsani M.E. Betwixt Mid

Reebok Classic x Melody Ehsani M.E. Betwixt Mid

Reebok Classic x Melody Ehsani M.E. Betwixt Mid

Reebok Classic x Melody Ehsani M.E. Betwixt Mid

Reebok Classic x Melody Ehsani M.E. Betwixt Mid

Reebok Classic x Melody Ehsani M.E. Betwixt Mid

Quote inside the shoe: “Competition is a myth, ain’t nobody else like M.E.! Love is the only nutrient in the world that can be expressed. If I wake up to who I am, I will accomplish miracles, because I choose to arise and be M.E. Then will I shut off this voice that makes me think I am not….By the grace of God ‘I will see myself.’” ~ Melody Ehsani