H&M Announces New Collaboration with “The Girl with the Dragon Tattoo”

Designer collaborations with H&M are commonplace and even expected now. But collections based on fictional characters? Not so much, until now. Lisbeth Salander, the edgy, troubled, goth protagonist in The Girl with the Dragon Tattoo, has inspired a new capsule collection, WWD is reporting.

Trish Summerville, the costume designer for the US movie version ofThe Girl with the Dragon Tattoo (she also outfitted the Black Eyed Peas, No Doubt, Ricky Martin and Janet Jackson on their tours), designed the 30-piece collection, which will be a part of the Swedish retailer’s Divided line. For H&M, the collection was a no-brainer. “It was really great that H&M is a strong company that can afford and wanted to do some sort of collaboration with us, because it is a very controversial book,” Summerville said. “They were just like, ‘Yeah, she’s Swedish, she’s amazing, and we want to be a part of this.’”

Photo: W

The collection will be a more fashion-friendly version of Salander’s “dirty, worn down” look. Think hoodies, leather motorcycle jackets (in black and burgundy), boots, and a version of the Swedish/American flag hybrid t-shirt that Summerville styled Rooney Mara in for her Wmagazine shoot (at right). The prices will range from $3.95 for earrings up to $199 for the leather jacket, with the boots ringing in at a super-reasonable $59.95. The collection will debut at Colette in Paris on November 28, and then widely on December 14 to coincide with the film’s opening on the 21st.

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