DKNY has partnered with one of the leading authorities on handbag trends, Bag Snob, to create a limited edition collection titled “The Five Essentials,” set to debut for Resort 2011.
The relationship began in 2009, when DKNY PR girl (the brand’s Twitter personality) noticed a less than flattering tweet by Bag Snob. Rather than ignore the taunt, DKNY responded, “Haven’t you ever taken a picture of yourself that just doesn’t do you justice?” And instead of a predicable Twitter brawl, the two hashed out their differences and a seriously stylish relationship was born. (Turns out Bag Snob has been a fan of Donna Karan’s work the entire time.)
Nearly three years later the duo is premiering a line of handbags whose purpose is to fill in any wardrobe gaps a woman may have: The Travel, unassuming on the outside but filled with practical pockets on the inside; The Treasure, a ladylike purse that evokes old Hollywood glamour; The Tote, a roomy number in versatile black and navy; The Clutch, which is the perfect size for a evening on the town and features metallic sequins; and The Trendy, a leopard-printed handbag with chain-link details.
While each piece is much different from the next, there are a few common traits found among them: Each is designed with Snob-approved details — pale-gold metal feet, branded Bag Snob x DKNY raspberry jacquard nylon lining, removable shiny pale gold hangtags and outside pockets for speedy access.
Like what you see? Then head over to DKNY’s Facebook page anytime between today and June 3 to pre-reserve. The collection will hit shelves at select retailers in October.