KARL LAGERFELD & DIET COKE COLLABO 2011

 

Karl Lagerfeld is once again collaborating with Diet Coke to make the iconic bottles more fashionable. Last year the limited edition box set featured his famous silhouette on the bottle accompanied with a bottle-opener discreetly hidden in a drawer. For 2011, Karl has created three iconic bottles once again featuring his silhouette but this time wrapped in three different prints. According to Glam UK, “Karl took inspiration from the Diet Coke heroines- Bernadette, Eleanor and Irene. Polka dots match Bernadette’s romanticism, swishy swirls for Eleanor’s fashion forward stance and rock drama to tally with Irene’s persona.” The ad campaign once again features Coco Rocha but this time accompanied with Heidi Mount and Jeneil Williams, photographed by Karl himself. Can’t wait to see that! Look out for the bottles this June. LOVE EM ALL!!

The ad campaign once again features Coco Rocha but this time accompanied with Heidi Mount and Jeneil Williams, photographed by Karl himself. I CAN’T WAIT!! 😉  Look out for the bottles this June.

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