REEBOK – BubblesPop

Reebok Classic x Melody Ehsani M.E. Betwixt Mid

Reebok Classic and celebrity jewelry designer Melody Ehsani have teamed up again with a new shoe after a successful first release of the Betwixt Mid last year. The new Reebok Classic “M.E. Betwixt Mid” is complete with a studded heel and metallic upper, perfect for those female sneakerheads that love a bold shoe.

“The design of this shoe started off being inspired by a quote by my mentor Julie Walker. ‘Love is the only nutrient in the world that can be expressed.’ This connected with me, because I believe that all my products actually contain the love that I put into them, and that’s what makes them special. There were certain elements of the shoe I wanted to make personal- so I hand wrote some of my beliefs and wishes in the lining of the shoe. I wanted to update the shoe from the classic python print I had selected before, but still wanted them to keep that edge. The metallic python was a perfect juxtaposition. The shoes have dimension and showcase beauty with an edge.” ~ Melody Ehsani

The Reebok x ME Betwixt Mid will be available in-stores on August 2nd for $150 at select retailers including Jimmy Jazz, Nordstrom, Karmaloop.com, PickYourShoes.com and Reebok.com. Limited pairs are also available for pre-sale now on MelodyEhsani.com.

Reebok Classic x Melody Ehsani M.E. Betwixt Mid

Quote inside the shoe: “Competition is a myth, ain’t nobody else like M.E.! Love is the only nutrient in the world that can be expressed. If I wake up to who I am, I will accomplish miracles, because I choose to arise and be M.E. Then will I shut off this voice that makes me think I am not….By the grace of God ‘I will see myself.’” ~ Melody Ehsani

Reebok Classic x Alicia Keys Freestyle Hi Wedge

It seems like wedge sneakers aren’t going away anytime soon, Reebok Classic and Alicia Keys celebrated the launch of their new collection of Freestyle Hi Wedge A.Keys sneakers as part of their ongoing collaboration on Thursday. The Freestyle Hi Wedge A.Keys is an updated style of the Reebok Classic silhouette – the Freestyle sneaker featuring a hidden wedge (approx 2 1/4 heel height).

To celebrate the launch of the collection, Alicia did a brief Q&A with Maria Menounos in front of customers, talking about the process of designing the shoes and her own style inspirations. Swizz Beatz also made a cameo at the event to support his wife as well.

Alicia says, “The Freestyle has always been a part of my style—so I’m really excited to give it even more of an edge,” said Keys. “I’m feeling deeply inspired this year with the new album, tour, and everything that’s going on in my life. Creativity is limitless in its possibilities and I love that I get to express myself in a whole new artistic way through the design of these collections.”

The collection will be introduced on April 1st with two on-trend packs; the Chi Street Pack which features bright, sporty color blocking, candy pop color explosions of neon pink and bright yellow with a real sport luxe feel, and the Classic Iridescent Pack which draws inspiration from Alicia’s stage life and features a bold all over red Freestyle Hi Wedge, paying homage to one of the most sought after original Freestyles, as well as additional styles featuring tonal gloss python prints, neon color pops and iridescent accents.

The wedge sneakers are available for pre-order (ship date is estimated to be April 5th) at Nordstrom.com and Reebok.com in three colorways – white/blue, pink/yellow/black and red – for $90.

Reebok Classic x Alicia Keys Freestyle Hi Wedge

Category: REEBOK

Reebok Classic x Melody Ehsani “M.E. Betwixt Mid”

Reebok Classic & Alicia Keys Freestyle Hi Wedge